Where do you go to find good blogging tips? Maybe to a friend or colleague who happens to be an expert blogger. You might also try investing in an eBook or a blogging training course.
Over the years, I’ve picked up good ideas from all those. However, there’s another great source of blogging wisdom you might want to consider.
Best blogging tips
But be warned. He’s got an unusual, not to say the ridiculous, name…Yes, indeed, I’m talking about Bobo, the Fluffy Bunny. If you’re looking for insights into how to write successful blogs, I can honestly say that two of the best blogging tips I know can be learned from this guy. Before you start thinking I’m going mad, let me explain.
Favorite toy
When I was a toddler, my favorite cuddly toy was a fluffy bunny. And yes, you’ve guessed it, his name was Bobo. Although I don’t remember much about it, my parents tell me I used to take Bobo with me on all my travels. Moreover, as I carried him around, I’d hold long conversations with him.
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Real dialogue
The only problem with this is that Bobo was an inanimate object, and any discussions I had with him would have been one-sided. Closer to a monolog, you might say.
Now, that sort of thing is fine when you’re two years old. But as you mature, you realize that the best conversations are those that involve real dialogue.
I was reminiscing about this a few days ago when it suddenly struck me that there’s an important lesson here for all bloggers.
Interact with your readers.
There’s no question it’s a good idea to hold a conversation with your readers. But it needs to be genuine dialogue.
If you want to engage your readers, they must feel genuinely interested in interacting with them when you communicate rather than just talking to them. How do you do this? Well, there are many ways.
Hot topics
You can ask them questions, throw out challenges, or invite them to give their opinions on the hot topics of the day. When you do any of those things, you are taking the first step in opening up a dialogue with your readers, and that’s a great strategy for any blogger.
But there’s also a second step you must take. You must demonstrate that when a reader responds to your overtures, you are willing to listen and return to them, where appropriate, with suitable answers.
Only when you do this do you achieve a genuine two-way flow of information and show that your blog is not simply a one-sided rant.
Second lesson
OK, so that’s the first lesson Bobo can teach us. Now I come to the second one, and this is just as important. When I had a conversation with this toy rabbit all those years ago, grownups would stop in their tracks to listen. The reason is that they found it quite funny.
I’m not sure whether to be proud of my childhood comedy skills or embarrassed, but I can say that I was doing something – with a little help from Bobo – that all bloggers should strive to do. I was being entertained.
Blogging success
As a blogger, it’s great to converse with your readers. If you do that, you are, in my opinion, well on your way to blogging success. But to be truly successful, your conversation needs to engage and interest your audience.
It would help if you were entertaining or, at the very least, interesting. Otherwise, what’s in it for the reader? Why should they bother to read on? So there you have it- two important blogging tips that can be usefully applied to the next blog you write. I’d love to take credit for this wisdom, but I owe it all to a fluffy, cuddly bunny called Bobo.